2025 Anthony Miller Youth Football Camp
Building Community Hype & Long-Lasting Memories for Memphis Youth
Overview
Profession: NFL + Baltimore Ravens Wide Receiver
Industry: Sports | Community Engagement
Service: Creative Direction + Custom Merch
Location: Memphis, TN
The Task
The Anthony Miller Youth Football Camp isn’t just about drills and touchdowns, it’s about giving young athletes a day they’ll never forget. Our role was to create a full content package that not only captured the action but built excitement before, during, and after camp day.
This wasn’t “just show up and film.” This was about building an event presence worthy of a professional athlete hosting in his hometown, with content that makes kids feel like superstars, parents proud to share, and sponsors eager to be part of the next one.
From branded graphics and hype videos to photo moments and recap reels, we designed the camp to live on in feeds and memories well beyond the final whistle.
Anthony Miller + his kids
Youth Campers
Anthony Miller
Camper Drills
Camp Coach
Camp Huddle
Deliverables
- Pre-Event Hype Graphics for Social Media
- Custom Merch (Camper + Staff t-shirts, towels, and water bottles)
- Sponsor Thank-You Banner
- Step & Repeat Banner with Agency logos (M3 Management and AM3 Foundation)
- Post Event Highlight Reel (capturing drills, sponsors, and Anthony with campers)
- Post Event Recap Carousel (capturing campers, coaches, drills, awards, and mentorship)
University of Memphis mascot: Pouncer
Camper Tees w/ Sponsors Logos
Results + Creative Impact
- Captured 250+ high-quality photos and 12 video clips during camp
- Produced and posted recap video within 72 hours, driving +40% IG engagement
- Content reshared by parents, coaches, local sports pages, sponsors, and other NFL players
- Created assets that organizers and sponsors can reuse for next year’s promo
2025 Anthony Miller x Guthrie's Chicken Autograph Signing
Capturing Fan Excitement & Preserving a Milestone Moment
Overview
Profession: NFL + Baltimore Ravens Wide Receiver
Industry: Sports | Community Engagement
Service: Event Coverage & Storytelling
Location: Memphis, TN
The Task
An autograph signing is more than a handshake and a signature — it’s a once-in-a-lifetime moment for the fans who show up. My role was to make sure those moments didn’t just live in the room, but lived on for everyone to see.
From helping set up the event space for an engaging, photo-ready flow, to capturing high-energy video and heartfelt candid shots, the focus was on telling the story of connection.
